Vendor of the Week: Laréia Cake & Co

by Michelle Phang [[ 1496195700000 | amDateFormat:'ll | HH:mm' ]] in Featured Vendors  

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Laréia Cake & Co started from a simple craving for mille crêpe cake. "Karin made a whole cake and shared it with her friends and family, including me. Word spread fast and orders started coming in," recalled co-founder, Andrea. They soon decided to turn baking into a side-business and did everything in the comfort of their own home in Surabaya. "We made pastry cream and crêpes in the kitchen, then layered the cakes in Karin's bedroom because we needed air conditioning to keep them from melting," Andrea continued.

Four years later, Laréia Cake & Co has grown from a humble online shop into a reputable business with two central kitchens in Jakarta and Surabaya, as well as a cafe where customers can directly taste their delicious desserts. Yet, Andrea and Karin's philosophy has remained the same throughout the years. "Desserts have become an integral part of our daily lives as cakes are often served as a special treat or reward. That spark of savoring something special is the exact feeling that we are after," explained Andrea.

Andrea envisions that people will think of Laréia Cake & Co when they think of cakes. In being involved in the wedding industry, she also hopes that people will enjoy their cakes when celebrating their once-in-a-lifetime event. "We believe that every person deserves a slice of heaven on their special day," she added.

Known for their semi-rustic style, Andrea and Karin often add small touches of simplicity and elegance in their wedding cakes. However, the appearance of the cake actually comes second for Laréia Cake & Co. As explained by Andrea, "Although the appearance is important, taste and quality remain as our top priorities in making cakes."

Let's scroll further down to see Laréia Cake & Co's beautiful wedding cakes.


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