Photography: Thinkstock
A lot of times, we see lingerie ads being suggestive in the sense that it is one of the few things that women can do to make them instantly attractive and appealing to men. With a global revenue of $32 billion dollars, we're pretty sure that those industry giants like Triumph and Victoria's Secret are onto something. They have a formula in producing sexy lingerie which obviously have some sort of positive impact on its clientele, otherwise they would not have lasted this long and the industry would not be thriving.
For women, lingerie might be something that empowers them (we think) and it's something really personal because only they would know that they're matching those hot pink lacey brassieres with the same flowery hot pink panties. It allows them to delve into their sensuality, which then builds their confidence as they can be bold while being discreet and also appear perfectly mundane on the outside, but riveting with pure excitement on the inside.
Men, on the other hand, are usually more receptive to anything that is visually stimulating. It's a part of our DNA. That is mostly why they like wrestling, freestyle motocross stunts, action movies with cars blown up, really gorgeous women in bikinis, etc. Basically, men would be interested in anything that is aesthetically pleasing to the eyes. So, 9 out of 10 times, in a normal mood (where they are not caught in the middle of an argument or when their minds are present and not wandering elsewhere) when they are in a good place with their other half, the lingerie would definitely be a turn on and would act as a catalyst to their attraction meter.
Some men like to see everything off when they get into the swing of things, but there are a lot of men who likes things to be left to their imagination. When a woman is clothed in certain places, it gives them sense of excitement, an air of mystery and a chance to look forward to the big 'reveal' as they work on getting their mood on. This is when the lingerie comes into play. The smooth, silky material falling nicely onto her shapely body and smooth skin, the nice flowery, laced trims that follows the smooth contours of her bottoms and bosoms. You get the picture.
So not only is it visually appealing, it adds mystery and excitement, plus the way the lingerie fits nicely onto the woman and the materials used all adds up to the sensual process.
However, a woman doesn't have to be showing off her lingerie in order to be sexually appealing to the opposite sex. A woman can be just as sexy when she's smart and confident, like when she knows what she wants and isn't afraid to go after it. She doesn't even have to be clad in floral or lacey lingerie. She could even be in a t-shirt and boy-shorts and still be deemed a major turn-on when she's being confidently flirtatious. Sex appeal lies not in what a woman wears, but in who she is and how she acts.
