Established in 2013, The Alphabet Press started their journey in wedding stationery with a purpose, which is to revive and preserve the centuries-old craft of letterpress. The story began when Cliff and his co-founders, Zeejay, Fidealla, and Helios couldn't find enough knowledge and resources of letterpress printing in Malaysia.
Spurred by their curiosity, they decided to fly all the way to Melbourne to learn the craft. "To say that we were intrigued is an understatement, as we were completely in awe of the attention to detail that goes into letterpress printing," said Cliff.
Challenged by limited resources, they sought to preserve the heritage instead of leave the already existing printing tools and presses in Malaysia to be unused and eventually forgotten. "We knew that something had to be done before all the lead types were dumped or sold as scrap metal," continued Cliff. As a result of their integrity and commitment, The Alphabet Press has now become a contemporary stationer that is pioneering the letterpress renaissance in Malaysia.
Even though the rise of the digital era has undoubtedly affected letterpress printing, The Alphabet Press sees it as an opportunity to provide better quality and content. They constantly engage with their customers and even invite them to take part in the creative process. For every project, the team offers one-on-one consultations to understand the needs and expectations of each customer. Through this experience, The Alphabet Press hopes that the customers will learn to appreciate the value of letterpress printing, just like they did before.
Scroll down to see the wedding invitations by The Alphabet Press.
